Invest in Healing. Empower Communities. Build a Legacy

Be Part of the Healing Journey. Build a Legacy with Arubah and Empower Yourself & Your Community.

At the forefront of the movement towards more inclusive mental health care, we are pleased to welcome qualified entrepreneurs to our platform.

We’re Leading the Movement for Inclusive Mental Health Care

Arubah Emotional Health Services is a Black woman-owned and -operated mental health services provider based in Minneapolis, Minnesota. Inspired by her own father’s experience with addiction, founder Anissa Keyes Powell created Arubah in 2012 to provide much-needed services to underserved populations.

With a mission to make mental healthcare more accessible, Arubah provides psychotherapy, counseling, substance use disorder services, and Adult Rehabilitative Mental Health Services (ARMHS).

Dedicated to being a mental health/healing and development space for all people (including therapists
& staff), we deliver services that foster restoration, resilience, racial justice, and hope.

Restore Hope and Rebuild Lives with an Impactful Mental Wellness Franchise

Increased awareness and reduced stigma have fueled rising demand for behavioral health services. Outpatient counseling, telehealth, and home-based offerings are redefining the treatment landscape, driving the market to a projected $151.62 billion by 2034.*

With a flexible platform that aims to make mental health services more accessible for all, an Arubah franchise offers a proven path to success in this high demand industry:

Low Barrier, High Reward

Launch strong with low upfront costs and unmatched support from our expert team, allowing you to focus on building your business while minimizing startup risks.

Culturally Competent, Diverse Team

Appeal to a broad client base as part of a diverse team, trained in various therapeutic modalities, ensuring trauma-informed care that’s both effective and culturally sensitive.

Community Partnerships & Scalability

Build your franchise to suit your lifestyle and your vision, staying small or utilizing established organizational partnerships as a strong foundation for expansion.

Flexible, Comprehensive Services

Build multiple revenue streams through both standard and unique offerings (e.g. one-on-one yoga) and flexible delivery (in-office, in-home, & teletherapy), for individuals, couples, and families.

Opportunity for Growth

Take advantage of the opportunity gap between exploding demand for mental health services and low provider supply, tapping into a recession-resilient and expanding market.

Meaningful Mission

Align with a brand that prioritizes equity and accessibility, serving marginalized populations and fostering community wellbeing while you build security for yourself.

Join Our Mission to Make Mental Health

Accessible to All & Discover the Power of Purpose-Driven Investing

We’ll Help You Be Your Own Boss

If you’ve dreamed of running your own business, but weren’t sure how to get there, the Arubah franchise model will help you minimize mistakes and maximize your potential. When you franchise with us, you’re beginning a long-term relationship that’s designed to foster mutual success. The Arubah corporate team will provide training and support in multiple areas, enabling you to build the business you’ve envisioned.

We offer:

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01. Foundational Training

Our comprehensive initial training program is designed to cover the details of our platform and our services so that you can launch your franchise with confidence.

02. Operational Support

From launch day to daily operations, we’re here to answer any questions you may have. Whether it’s administrative or clinical best practices, we have your support needs covered.

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03. Impactful Marketing

Reach more people and build your business by leveraging our established brand, including SEO/SEM strategies and local marketing plans that we will help design.

Invest in a Brighter Future

Franchise Fee

$25,000

Minimum Initial Investment Including Franchise Fee & Training

$44,390

Royalty Fee

7% of gross revenues

Required Local Marketing Spend

2% of gross sales

5 Simple Steps to Franchise Success

STEP 1

Explore Your Opportunity

Complete our form on our website and we will reach out to provide you with more information.

STEP 2

Meet the Team

We will schedule an in-person or remote meeting to review your application and discuss details as we begin our partnership.

STEP 3

Visit Us and See Our Business

Our franchise development representative will schedule a visit to our corporate location. Here, we will review detailed information on our business model, support, and marketing tools available.

STEP 4

Review and Decide

We will send you a copy of our Franchise Disclosure Document (FDD) for your review. You will have 14 days to review the document.

STEP 5

Join the Team

After the FDD review, this is the time to apply for financing if needed!

Take the First Step Today

Name

Anissa Keyes Powell

Phone

(763) 447-5573

address

705 42nd Ave N, 3rd Floor Minneapolis, MN 55412

Contact Us

Legal Disclaimer

This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to affect the sale of a franchise will be made only if we are first in compliance with state registration requirements or are covered by an applicable state exclusion or exemption.
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